In a season fraught with challenges, Manchester United’s head coach, Ruben Amorim, has once again made headlines with his uncompromising stance on player performance and discipline. Following the high-profile exclusion of Marcus Rashford from the squad due to concerns over his training commitment and attitude, Amorim has now turned his attention to another underperforming player, Rasmus Højlund.
Højlund, who was acquired for a substantial £72 million from Atalanta in 2023, has struggled to find his footing in the Premier League. With a meager return of two goals in 21 league appearances this season and no assists to his name, the Danish striker’s performance has been underwhelming. This lack of impact is further highlighted by comparisons to former United right-back Aaron Wan-Bissaka, who, after being sold to West Ham for £15 million, has managed to score two goals and provide two assists in the current campaign. Højlund’s goal drought has now extended to 16 matches, raising serious concerns among the coaching staff.
Amorim’s frustration with Højlund’s lackluster performances has become increasingly evident. In a candid post-match interview, he did not mince words: “I can’t hide it anymore; he’s responsible for our current poor form, and I’m not happy with it. He must start working hard in the next two games or leave the club.” This stern ultimatum underscores the Portuguese manager’s commitment to maintaining high standards and accountability within the squad.
The parallels between Højlund’s situation and that of Marcus Rashford are striking. Rashford, once a talismanic figure for United, found himself sidelined after Amorim questioned his dedication and professionalism. The manager’s unwavering approach was encapsulated in his remark: “I’d put [goalkeeping coach] Vital on the bench before a player who doesn’t give the maximum every day.” This hardline stance led to Rashford’s loan move to Aston Villa, where he has since shown glimpses of rejuvenation, providing two assists in four appearances. Villa fans have even jestingly suggested recruiting United’s goalkeeping coach, Jorge Vital, attributing Rashford’s resurgence to his influence.
Amorim’s tenure at Manchester United has been anything but smooth. Since his appointment in November 2024, the team has endured a series of disappointing results, currently languishing in 15th place in the Premier League. The recent 1-0 defeat to Tottenham Hotspur marked their 13th loss of the season, intensifying scrutiny on both the players and the coaching staff. Amidst this turmoil, Amorim has remained steadfast in his philosophy, emphasizing the importance of discipline, hard work, and adherence to his tactical vision.
As Manchester United prepares for their upcoming fixtures, the pressure mounts on Højlund to rise to the occasion and prove his worth. The next two games could very well determine his future at the club. For Amorim, these matches are not just about securing points but also about reinforcing a culture of excellence and commitment—a culture he believes is essential for restoring Manchester United to its form
er glory.